5 Factors to Consider Before Designing a Website

Web design can be defined as a set of procedures that go hand in hand in the development, production and maintenance of a website or websites. The type of website to be designed highly depends on the traffic and purpose. Highly visited websites like Lovedrobe require more work in designing as compared to lowly visited websites.

Before designing any website, different factors have to be considered so as to ensure the smooth running and maintenance of the website. The following tips by the experts at this market research agency are the most common factors each and every web designer and user should consider.

-Competitors

Tony Absola a marketing consultant for a medical spa milwaukee company and this botox orland park clinic recommends “If your sole reason is to market your business and products, always ensure that your new website is a step further than your competitors. A perfectly designed website with an easy to use interface will always attract more visitors hence boost your business.”

-Collection of Data and Information

It’s every website owner task to collect the right type of information from their website so as to easily run their website. Make sure that, the new website has been designed in such a way that you can easily collect and store information in the website databases at no extra strain. The website should also allow visitors to post comments, events and images which you can filter if need arises.

-Purpose of the Site

Mary Kate runs the marketing for this storage manchester business and these bristol surveyors that specialize in roller compaction for dry granulation and other services and says “This is usually the primary factor to consider. It helps the developer and the website user pinpoint the exact format the website should take. In situations where the purpose of the web is to market a product or a business, factors such as email support should be considered.”

-Scalability and Diverseness

If you plan to start on low budget website, you should consider the scalability of the website. The website designed should perfectly allow the addition of extra pages without redesigning the entire website. This in turn will save you money and time. You may also consider translation services to help engage potential clients from an international audience.

-Type and Size of Images

Clair W. sells turf online and notes “Majority of websites nowadays highly rely on images to convey their messages. If you plan to use your new website (s) for promoting business products, then make sure that the correct theme has been installed. Different images require different themes so as to appear as clear and fitting as possible.”

Simple Tips For Better Facebook Marketing

Facebook has many people active monthly so it makes sense to use Facebook for marketing. It can help you build awareness, create a community, stimulate your purchase and launch a new product or service.

But it does not have to be complicated. Use these simple tips by an seo manchester and social media pro below to take advantage of the power of Facebook marketing for your business.

1. Build the following

The first step to using Facebook marketing is to create a good follow-up message. Invite people to a page you like or join a Facebook group. Provide as much value as possible through your posts and links to encourage followers to like, click, share, or comment on your posts.

. Create a Facebook page for your business

Crystal Jones runs a hairdressers warrington business and says “Do not use a personal Facebook account for your business. Your family and friends may not be interested in your business. Similarly, your potential customers may not want to see personal holiday photos. When your business grows, and your people become more “friends” for you, you’ll run out of the room. Facebook only allows 5,000 friends per Facebook personal account. This looks like a big number but many online marketers have reached that limit, and I’ve had to delete people and move them to the fan page.”

Interaction and interaction

Jill Olson runs the FB marketing for this environmental drilling firm and paving contractors company notes “Facebook marketing is effective only if your followers feel they can trust you. They will learn like you and trust your brand if you provide useful information on a regular basis. For example, post daily advice or a motivational message on your page. Publish offers and promotions they can take advantage of, or create a one-time promotion for Facebook followers.”

Integrate effectively

Peter Wilson sells gadgets online and is a big Facebook advocate and says “When you integrate your marketing strategies on Facebook with your other marketing methods, you will get better results. For example, you can add a Facebook feed to your website or blog. You can add the “Publish this to Facebook” feature. Enter the “Find me on Facebook” or call-to-action button to sign your email.”

. Facebook Ads

Lyle Smith runs the marketing for this assisted living chicago service and also for a yoga classes manchester business and notes “Facebook ads are cheap and working. Facebook lets you target your audience to their interests and gender. However, Facebook ads will only work if you plan and spend time ensuring that relevant ads are shown. It should be valuable to your audience, attract viewer attention and include a strong call to action.”

Start Facebook Group

Peter Jones sells ham gift certificates online and says “Facebook groups are a popular tool for business owners to reach a free online audience. Facebook groups are more visible in the “latest news”. You have full control over the flow of information and communications. Facebook groups are great for generating potential customers, building your email list, selling your products and services in the end.”