Facebook has many people active monthly so it makes sense to use Facebook for marketing. It can help you build awareness, create a community, stimulate your purchase and launch a new product or service.
But it does not have to be complicated. Use these simple tips by an seo manchester and social media pro below to take advantage of the power of Facebook marketing for your business.
1. Build the following
The first step to using Facebook marketing is to create a good follow-up message. Invite people to a page you like or join a Facebook group. Provide as much value as possible through your posts and links to encourage followers to like, click, share, or comment on your posts.
. Create a Facebook page for your business
Crystal Jones runs a hairdressers warrington business and says “Do not use a personal Facebook account for your business. Your family and friends may not be interested in your business. Similarly, your potential customers may not want to see personal holiday photos. When your business grows, and your people become more “friends” for you, you’ll run out of the room. Facebook only allows 5,000 friends per Facebook personal account. This looks like a big number but many online marketers have reached that limit, and I’ve had to delete people and move them to the fan page.”
Interaction and interaction
Jill Olson runs the FB marketing for this environmental drilling firm and paving contractors company notes “Facebook marketing is effective only if your followers feel they can trust you. They will learn like you and trust your brand if you provide useful information on a regular basis. For example, post daily advice or a motivational message on your page. Publish offers and promotions they can take advantage of, or create a one-time promotion for Facebook followers.”
Peter Wilson sells gadgets online and is a big Facebook advocate and says “When you integrate your marketing strategies on Facebook with your other marketing methods, you will get better results. For example, you can add a Facebook feed to your website or blog. You can add the “Publish this to Facebook” feature. Enter the “Find me on Facebook” or call-to-action button to sign your email.”
. Facebook Ads
Lyle Smith runs the marketing for this assisted living chicago service and also for a yoga classes manchester business and notes “Facebook ads are cheap and working. Facebook lets you target your audience to their interests and gender. However, Facebook ads will only work if you plan and spend time ensuring that relevant ads are shown. It should be valuable to your audience, attract viewer attention and include a strong call to action.”
Start Facebook Group
Peter Jones sells ham gift certificates online and says “Facebook groups are a popular tool for business owners to reach a free online audience. Facebook groups are more visible in the “latest news”. You have full control over the flow of information and communications. Facebook groups are great for generating potential customers, building your email list, selling your products and services in the end.”